Heavy glass, a broad-edged lid and pure typography represent the high-end quality of this gourmet product. The letters are burnt in through a ceramic silkscreen technique in order to merge typography and glass into one unit. This puristic approach – without adhesive label – keeps the glass transparent and allows the product to be seen directly. Content, packaging and typography form a clear and strong brand communication. The details of the typeface communicate the aromatic flavor of the port wine figs in a sophisticated way.